Category Archives: Cascada

Buick and Ellie Kemper Team Up to Show off the New Cascada

Buick and Ellie Kemper
Ellie Kemper Meets The Cascada

If you love the bubbly, quirky Ellie Kemper in the Netflix show Unbreakable Kimmy Schmidt, then you will love her in Buick’s new digital ad campaign for the 2016 Buick Cascada and other great Buick vehicles.

For the ads, Buick and Ellie Kemper join together to show off the fun and imaginative sides of the Buick vehicles. In the ads, Kemper shows off her vivacious personality as she imagines herself getting to know the Buick lineup.

“Our Ellie Kemper series invites viewers to join her in discovering the new Cascada and today’s modern, approachable Buick brand,” said Duncan Aldred, U.S. Vice President of Buick and GMC Sales, Service and Marketing, in a statement.  “This innovative digital-only campaign is another example of how Buick surprises consumers and reach audiences in exciting new ways.”

Watch the full three-minute ad below.

You can also see other spots with Kemper that highlight some great Buick Cascada features like the heated steering wheel and automatic convertible roof on Buick’s YouTube channel.

What do you think of this new series of Buick digital ads? Tell Ewing Buick GMC in Plano, TX below.

Buick Announces 2016 Buick Cascada Pricing

2016 Buick Cascada
A Previous Look at the Cascada (2015)

When it comes to luxury, the 2016 Buick Cascada has it all. With a combination of fun-to-drive performance and a commitment to luxury, the all-new Cascada exemplifies the Buick brand. While it might be one of the more luxurious convertibles on the market, the 2016 Buick Cascada pricing is still reasonable. Buick recently announced that consumers can get this feature-packed vehicle for a low starting price of $33,065.

The 2016 Buick Cascada is Buick’s first convertible model in over 25 years. Buick made certain to include all the features that make driving a convertible so liberating, while also maintaining the practicality and feel found throughout the Buick lineup.

Technological staples like OnStar and a 4G LTE hotspot are found in the new Cascada. Meanwhile, a soft top quickly converts the interior of the Cascada convertible into a quiet cocoon. Whether you want to let your hair—and the Cascada’s top—down, or just want to get to your destination, the 2016 Cascada is the perfect vehicle for you. For more information on the Cascada, keep checking back with Ewing Buick GMC in Plano, TX.

Buick Cascada Is Strong, Stylish & Safe

Buick Cascada’s Safety Is Strong and Stylish
Excitement Is In The Air

There’s nothing quite like feeling the wind blow through your hair as you drive along a scenic road, which is what makes convertibles so popular. With the new Buick Cascada coming soon, there will be a stylish new option on the market.

Engineers found a way to blend the Buick Cascada’s safety features into the car without compromising its styling.

The Cascada has a reinforced structure to give the car extra strength and rigidity. It also features rollover protection bars that are spring-loaded and located behind the front seats. They are linked to the air bag system and when deployed extend 14 inches into the air to match the height of the windshield.

“Intelligent design is a hallmark of Buick’s renaissance and the all-new Cascada advances that legacy with seamless integration of great convertible design and safety,” said Holt Ware, Buick exterior design director, in a statement. “It’s a design that fosters the Cascada’s clean, uninterrupted lines while helping enable confident, top-down driving enjoyment.”

Other engineered safety measures include press-hardened steel in the inner structure of the A-pillars, reinforced rocker panels, and underbody reinforcement with X-braces and V-braces.

Because of all of these reinforcements, the Cascada’s structure is extremely rigid. This will give drivers a fantastically responsive driving experience.

Be on the lookout for the 2016 Buick Cascada, which is due to arrive at Ewing Buick GMC in Plano, TX early next year.